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Since its first steps in one of the best “MADE IN ITALY" apparel clusters, to the opening of a 350 M2 flagship store in one of the world's most important cities, year after year LIU JO has written the chapters of a story that came to become a full-fledged entrepreneurial philosophy that stemmed from a particular take on the contemporary woman.

We aim to bring out every woman's natural beauty by interpreting and exalting their feminine side with a glamorous, elegant, dynamic style. With this in mind, Liu Jo offers an extensive range of garments and accessories so that you can create a contemporary, seductive look every day. We try to express our core values of elegance and quality in every collection, while remaining true to our pragmatic and practical business outlook based on the solid expertise and know-how characteristic of Carpi and Italy as a whole.

With LIU JO Collection , the brand splits its deeply glamorous and contemporary DNA into three lines, inspired by different moods and different scenarios: THE BLACK LABEL, which reinvents the daily dress code and makes it irresistible 24 hours a day; THE WHITE LABEL, which spices up casualwear with unusual style details; the gold label, for a femininity that literally glows, in an elegant, ultrachic version. The mission is still the same: enhancing the unique charm of every woman, full of infinite nuances, through inexhaustible and challenging options to express oneself through style.

Today LIU JO is present in 50 countries and 3 continents – Europe, Asia and Africa – Through a distribution network including over 350 monobrand points of sales and 5000 multi-brand points of sales worldwide.

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